Hatra has always mixed the real world with the digital one and at Tokyo
Fashion Week, Keisuke Nagami showed why his work feels so futuristic. The
Fall/Winter '26 collection, 'Walker', focused on the unstable nature of
movement: fabrics that changes with every step and prints so light they look
like skin. The exploration of change, motion, and shifting viewpoints, makes;
the whole collection feel full of life.
Nagami's design style mixes fashion
with computer-based art. The designer uses generative AI not to make
finished clothes, but as a tool to help create ideas. This shapes the brand's
style as a way of thinking, not just being a gimmick. For him, designing is
about asking questions that keep changing, seeing fashion as a flow of
interactions instead of fixed rules. Hatra works with the idea of liminality,
the feeling of being in-between, by mixing human intuition with machine ideas,
this sense of change becomes real.
As a first runway collection the prints weren’t just made by AI, they were
created through a kind of conversation with it, which the designer calls an
'alien intelligence'. Instead of giving the AI a simple prompt, he feeds it
broken, scattered ideas and lets it produce strange, dreamlike images. The
results are a focus on pleats and soft, flowing shapes. Every pair of pants
had some kind of movement, from neat folds to uneven fly details to 3D pleats.
The jacquard knits looked like exploding stars while jackets folded like
origami, created sculptural shapes and the bright geometric patterns and
dreamy landscape prints covered soft, flowing fabrics. As the models walked,
the clothes seemed to flicker, disappear, and change.
The designer explored the idea of 'fluctuation' in his collection,
showing how clothing can change in shape and meaning, reflecting the always
changing nature of identity, technology, and self-expression. Nagami’s work is
part of a big trend shaping Japanese fashion today; juxtaposition. In Japan,
more designers are playing with opposites, combining tradition with futuristic
ideas, or pairing soft, natural shapes with high-tech, modern
materials. Hatra is one of them and for those who like bold,
boundary-pushing designs that feel like high-fashion meets sporty-chic meets
the future.
About the brand:
A fashion project themed around “LIMINAL WEAR” Winner of the Tokyo
Fashion Award 2024
HATRA captures the subtle flickers of transformation—where fabric,
light, and even meaning itself shift and shimmer—and crystallizes these
intangible phenomena into garments. The brand’s approach, featuring graphics
inspired by natural occurrences and silhouettes that play with perception,
reflects a fluid understanding of the body in constant transition. Drawing
from states where outlines begin to blur—like in travel or dreams—HATRA
explores clothing that harmonizes with such ephemeral dissolutions of form,
embracing the ambiguity of liminality.In recent years, HATRA has deepened
its perceptual scope by bridging diverse domains—through an installation at
the 21st Century Museum of Contemporary Art, Kanazawa, participation in
ANDROID OPERA TOKYO directed by Keiichiro Shibuya, and the design of
uniforms for a national sports team.
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