We were so happy seeing Yoke come to Paris, as we have been following the
brand for quite some time already. Over the years, the Japanese label has
gained a huge following both inside and outside of Japan, making their
arrival on the Paris Fashion Week Men’s calendar in January '26 a truly
exciting moment. For their Fall/Winter '26 collection, titled 'Beyond Form',
designer Norio Terada proved exactly why the brand has built such a loyal
global fanbase by turning deep artistic ideas into comfortable, wearable
clothing.
This season was no exception, as Terada delivered a thoughtful show that
felt both creative and remarkably practical.
The entire collection was inspired by the work of surrealist artist Jean
Arp, who famously believed that true nature does not exist in rigid,
straight lines. Terada brought this philosophy to life by stepping away from
stiff, traditional tailoring. Instead, he introduced soft curves and relaxed
silhouettes that felt natural and gentle on the body, giving classic
menswear items a fresh and modern twist.
What stood out most about the collection was its interactive design. Several
coats and jackets featured thin, flexible wires hidden inside the fabric.
This clever feature allows the person wearing the coat to bend and sculpt
the garment into different shapes, turning everyday dressing into a personal
artistic choice. Rich wool blends, fluffy mohair sweaters with smooth color
gradients, and soft textures further enhanced the comfortable, touchable
feel of the pieces.
To complete the collection, Yoke partnered with several skilled artisans.
High-quality leather accessories like small camera bags and headphone cases
were created in collaboration with Tsuchiya Kaban, while artist Emiko Sato
contributed handmade ceramics that matched the textures of the garments.
Minimalist shoes designed with footwear brands foot the coacher and
Reproduction of Found rounded out the relaxed looks.
Ultimately, Yoke showed one of the most desirable collections of the week.
Norio Terada's design language, especially how he plays with textures,
mohair gradients, and art-inspired themes, translates so naturally to the
Paris runway without losing the intimate, cozy feel that made people fall in
love with the brand in the first place. The designer proved that
conceptual fashion does not need to be complicated or unwearable. By
creating clothes that people can shape and personalize themselves, Yoke
delivered a quiet masterclass in high-quality Japanese design and styling.
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